Favicon Best Practices

Keep it Simple

A favicon should be simple and easily recognizable. Complex designs with intricate details will become unrecognizable at smaller sizes. Use clean shapes, minimal details, and strong contrast.

Do ✓

Good example of Keep it Simple

Don't ✗

Bad example of Keep it Simple

Key Tips

  • Use simple geometric shapes
  • Avoid fine details that will be lost at small sizes
  • Make sure it's recognizable at 16x16 pixels
  • Consider using your logo's most distinctive element

Ensure High Contrast

Your favicon should be clearly visible against both light and dark browser themes. High contrast helps with visibility and recognition.

Do ✓

Good example of Ensure High Contrast

Don't ✗

Bad example of Ensure High Contrast

Key Tips

  • Test against both light and dark backgrounds
  • Use solid colors rather than gradients
  • Ensure sufficient contrast between elements
  • Consider providing different versions for light/dark modes

Optimize for Different Sizes

Modern websites need favicons in multiple sizes. Each size should be optimized separately rather than just scaling one image.

Do ✓

Good example of Optimize for Different Sizes

Don't ✗

Bad example of Optimize for Different Sizes

Key Tips

  • Create separate optimized versions for each size
  • Don't rely on automatic scaling
  • Test how each size appears in its intended context
  • Pay special attention to the smallest (16x16) size

Use Appropriate File Formats

Different favicon sizes and purposes require different file formats. Using the right format ensures optimal quality and compatibility.

Key Tips

  • Use ICO for the main favicon.ico
  • Use PNG for larger sizes and transparency
  • Optimize PNG files for web use
  • Include SVG version for scalability when possible

Consider Touch Icons

Mobile devices use larger icons when users add your site to their home screen. These icons need special consideration in their design.

Key Tips

  • Design with iOS and Android guidelines in mind
  • Use appropriate padding for touch icons
  • Consider using a different design for touch icons
  • Test on actual mobile devices

Common Mistakes to Avoid

Using Text in Favicons

Text becomes unreadable at small sizes. Use symbols or letterforms instead.

Ignoring Dark Mode

Favicons should be visible in both light and dark browser themes.

Single Size Only

Not providing multiple sizes leads to poor display across different contexts.

Over-Complexity

Complex designs with too many details become messy at small sizes.

Poor Contrast

Low contrast makes favicons hard to recognize in browser tabs.

Create Your Perfect Favicon

Ready to create a favicon following these best practices? Use our Favicon Generator to create all the necessary files in the correct formats and sizes.